Seat Arona

directed by James F. Coton

When the call of the groove is just too strong

A joint work with MAMMATEAM on a Seat Arona advertising, in which we made plants come alive and even dance in an overall very funky film.

Technical infos

  • Resolution : 2K
  • Team : 5 artists
  • Shoot : 2 days
  • Post-production : 8 weeks

Breakdown

How to make plants bust sick moves
We always have to be on the set during the shoot for these kinds of projects as they require implementation of VFX/3D elements into a real environment.

So with only the help of trackers, blue sticks and a little bit of post-production elbow grease, we managed to make those plants come alive with a solid overall workflow and respected deadlines.